The Case Study Blueprint
The goal of the Case Study Blueprint is to do theseĀ three things:
- Symptom:Ā Start a case study by sharing the problems and symptoms your dream client encounters.
- Solution: Breakdown the solutions to the problems through your programmes and offers.
- Future:Ā Build trust, credibility and speak from a place of authority by showing how your dream client achieves the outcome desired upon working with you.